White goldjerome russell - bblonde max.
Free UK Express delivery (over £100)
Free Returns available
10% off your first order
The Jerome Russell Bblonde Maximum Blonde Toner – White Gold is a non-permanent hair toner designed to refresh blonde hair and reduce unwanted yellow or brassy tones. It is specifically formulated for pre-lightened or bleached hair, helping you achieve a cooler, softer white-gold blonde finish.
This toner works by depositing subtle pigments that neutralise brassiness, leaving hair looking brighter and more salon-finished. It is also ammonia-free and peroxide-free, making it a gentler option compared to permanent dyes.
The result is a temporary colour effect that typically lasts up to 8 washes, depending on hair condition and maintenance.
Key Features
- Type: Non-permanent toner
- Shade: White Gold (cool, soft blonde tone)
- Size: 75ml
- Helps neutralise yellow and brassy tones
- Ammonia-free & peroxide-free
- Vegan-friendly formula
- Lasts up to 8 washes
- Suitable for pre-lightened/blonde hair
Frequently Asked Questions (FAQs)
What does “White Gold” toner do?
It tones blonde hair to a cool, slightly creamy blonde shade, reducing yellow or brassy tones.
Can I use it on dark hair?
No. It works only on pre-lightened or blonde hair. It will not lighten dark hair.
Is it permanent?
No, it is non-permanent and gradually washes out over several washes.
How long should I leave it on?
Typically up to 30 minutes, depending on how strong you want the toning effect.
Does it damage hair?
It is considered gentler than permanent dyes because it contains no ammonia or peroxide.
How long does the result last?
Usually up to 8 washes, depending on hair care routine.
Can I use it after bleaching?
Yes—this is exactly what it’s designed for. It helps refine the blonde tone after bleaching.
Will it make my hair platinum?
Not exactly. It tones the hair to a white-gold blonde, not an icy silver or platinum finish.
Important Tip
If your hair is still very yellow or orange after bleaching, a toner alone may not fully correct it—you may need further lightening or a stronger ash/silver toner first.
At Urban Beauty, we aim to provide fast, secure, and affordable delivery for all your beauty essentials across the UK. Please review the details below to understand how our shipping process works.
Delivery Methods
All orders are shipped via Click & Drop by the Post Office — a reliable and fully tracked service that ensures your parcel reaches you quickly and safely.
Delivery Costs (UK Mainland)
- Standard Delivery: £3.50 flat rate
- Tracked Delivery: £3.95 (for orders under £25)
- Next-Day / Express Delivery: £5.99 (where available)
- Free Delivery: Free UK delivery for all orders over £100.00
Processing & Dispatch Times
- Order Processing: Orders are processed within 1–2 working days after payment is confirmed.
- Delivery Time: Standard delivery typically arrives within 2–4 working days after dispatch.
- Express Delivery: Next-Day delivery aims to arrive the next working day after dispatch (where available).
- Total Delivery Time: Usually 3–6 working days from the date of purchase, depending on the shipping option chosen.
Orders placed after 3:00 PM or on weekends/public holidays are processed on the next working day.
Out-of-Area Deliveries
Deliveries to the Scottish Highlands, Northern Ireland, Channel Islands, Isle of Man, and other remote areas may take longer and, in some cases, incur an additional delivery charge. We will notify you if this applies to your order before dispatch.
Tracking Your Order
Once your order has been dispatched, you’ll receive a confirmation email containing your tracking number and a link to track your parcel’s progress online.
If you do not receive your tracking email within 2 working days of placing your order, please check your spam folder or contact us at enquiries@urbanbeaute.co.uk.
Missed or Delayed Deliveries
In the rare event of a delay, please allow up to 7 working days after dispatch before contacting us. Postal delays can occur due to public holidays, weather conditions, or postal network issues beyond our control.
If your parcel cannot be delivered, a card will be left with instructions on how to arrange redelivery or collection. Unclaimed parcels returned to us can be resent, but additional postage fees may apply.
International Delivery
At present, Urban Beauty delivers only within the United Kingdom. We are working to expand to international destinations in the near future.
Lost or Damaged Parcels
All our deliveries are insured and tracked. If your parcel arrives damaged or goes missing in transit, please contact us within 48 hours of receipt (or expected delivery date) so we can raise an investigation with the courier.
Email: enquiries@urbanbeaute.co.uk Include your order number and clear photos (if applicable) to speed up the process.
Additional Notes
- We do not deliver on weekends or public holidays.
- Orders may be split into multiple parcels depending on stock availability.
- Delivery times are estimates and not guaranteed, but we do our best to meet them consistently.
Contact Us
For any delivery queries or issues, our customer care team is happy to help:
- Email: enquiries@urbanbeaute.co.uk
- Working hours: Monday–Friday, 9:00 AM – 5:00 PM
Summary: Orders processed in 1–2 working days. Delivery 2–4 working days after dispatch. Free UK delivery over £100. Next-Day option £5.99. Standard £3.50. Tracked £3.95 (orders under £25).