{"product_id":"vital-waterproof-mascara-10ml-1","title":"Vital Waterproof Mascara 10ml","description":"\u003cp data-start=\"277\" data-end=\"586\"\u003eDefy the elements with Vital Waterproof Mascara, your go-to for bold, defined lashes that won’t budge. Designed for active lifestyles and long wear, this waterproof formula offers rich black pigment, lengthening volume, and curl-holding power that stays put through rain, sweat, and tears.\u003c\/p\u003e\n\u003cp data-start=\"588\" data-end=\"742\"\u003eWith a precision brush for easy application and separation, this mascara is perfect for everyday wear, special occasions, holidays, and humid weather.\u003c\/p\u003e\n\u003chr data-start=\"744\" data-end=\"747\"\u003e\n\u003ch3 data-start=\"749\" data-end=\"771\"\u003eKey Features\u003c\/h3\u003e\n\u003cp data-start=\"772\" data-end=\"1170\"\u003e100% Waterproof Formula – Resistant to water, sweat \u0026amp; humidity\u003cbr data-start=\"841\" data-end=\"844\"\u003eSmudge-Proof \u0026amp; Flake-Free – Stays neat all day long\u003cbr data-start=\"902\" data-end=\"905\"\u003eDeep Black Colour – Enhances lash definition and intensity\u003cbr data-start=\"970\" data-end=\"973\"\u003eLightweight \u0026amp; Long-Wearing – Comfortable on lashes for hours\u003cbr data-start=\"1041\" data-end=\"1044\"\u003eEasy-Glide Wand – Coats lashes evenly from root to tip\u003cbr data-start=\"1106\" data-end=\"1109\"\u003eCompact 10ml Tube – Ideal for makeup bags and travel\u003c\/p\u003e\n\u003chr data-start=\"1172\" data-end=\"1175\"\u003e\n\u003ch3 data-start=\"1177\" data-end=\"1197\"\u003eHow to Use\u003c\/h3\u003e\n\u003col data-start=\"1198\" data-end=\"1396\"\u003e\n\u003cli data-start=\"1198\" data-end=\"1242\"\u003e\n\u003cp data-start=\"1201\" data-end=\"1242\"\u003eStart at the base of clean, dry lashes.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1243\" data-end=\"1299\"\u003e\n\u003cp data-start=\"1246\" data-end=\"1299\"\u003eSweep upward in a zig-zag motion to coat each lash.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1300\" data-end=\"1352\"\u003e\n\u003cp data-start=\"1303\" data-end=\"1352\"\u003eApply a second coat for extra volume or length.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1353\" data-end=\"1396\"\u003e\n\u003cp data-start=\"1356\" data-end=\"1396\"\u003eRemove with an oil-based makeup remover.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cblockquote data-start=\"1398\" data-end=\"1451\"\u003e\n\u003cp data-start=\"1400\" data-end=\"1451\"\u003eTip: For best results, curl lashes before applying.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003chr data-start=\"1453\" data-end=\"1456\"\u003e\n\u003ch3 data-start=\"1458\" data-end=\"1486\"\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cp data-start=\"1487\" data-end=\"1701\"\u003eWhether you're at the gym, on holiday, or out in unpredictable weather, Vital Waterproof Mascara gives you the confidence of budge-proof lashes that stay lifted, defined, and dramatic from morning to night.\u003c\/p\u003e\n\u003chr data-start=\"1703\" data-end=\"1706\"\u003e\n\u003ch3 data-start=\"1708\" data-end=\"1720\"\u003eFAQs\u003c\/h3\u003e\n\u003cp data-start=\"1722\" data-end=\"1850\"\u003eQ: Is this safe for sensitive eyes or contact lens wearers?\u003cbr data-start=\"1785\" data-end=\"1788\"\u003e Yes – it's ophthalmologist-tested and gentle for daily use.\u003c\/p\u003e\n\u003cp data-start=\"1852\" data-end=\"1963\"\u003eQ: Will it come off in water?\u003cbr data-start=\"1885\" data-end=\"1888\"\u003e No – it’s fully waterproof and will only come off with oil-based remover.\u003c\/p\u003e\n\u003cp data-start=\"1965\" data-end=\"2070\"\u003eQ: Can I layer it without clumping?\u003cbr data-start=\"2004\" data-end=\"2007\"\u003e Yes – the formula is smooth and buildable for a clean finish.\u003c\/p\u003e\n\u003cp data-start=\"2072\" data-end=\"2166\"\u003eQ: Does it flake or smudge?\u003cbr data-start=\"2103\" data-end=\"2106\"\u003e No – it’s designed to stay clean and intact all day long.\u003c\/p\u003e","brand":"URBAN BEAUTE","offers":[{"title":"Black","offer_id":56666747797878,"sku":"SKU:963015874220 Black","price":2.49,"currency_code":"GBP","in_stock":true},{"title":"Brown","offer_id":56666747830646,"sku":"SKU:963015874220 Brown","price":2.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/7224\/4283\/files\/shopping_c7882769-b556-458c-88d3-e81c11950daf.webp?v=1763464463","url":"https:\/\/www.urbanbeaute.co.uk\/products\/vital-waterproof-mascara-10ml-1","provider":"URBAN BEAUTE","version":"1.0","type":"link"}