{"product_id":"sta-sof-fro-permanent-hair-colour-1","title":"Sta-Sof-Fro Permanent Hair Colour","description":"\u003cp data-start=\"379\" data-end=\"698\"\u003eGet bold, fade-resistant colour with Sta-Sof-Fro Permanent Hair Colour — a trusted formula designed specifically for Afro-textured, curly, and coarse hair types. This permanent colour system delivers rich, even tones and 100% grey coverage, while helping maintain the strength and softness of your hair.\u003c\/p\u003e\n\u003cp data-start=\"700\" data-end=\"900\"\u003eIdeal for both full coverage and root touch-ups, it’s infused with conditioning agents that prevent dryness, protect against damage, and leave your hair feeling moisturised and manageable.\u003c\/p\u003e\n\u003chr data-start=\"902\" data-end=\"905\"\u003e\n\u003ch3 data-start=\"907\" data-end=\"929\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"930\" data-end=\"1351\"\u003e\n\u003cli data-start=\"930\" data-end=\"991\"\u003e\n\u003cp data-start=\"932\" data-end=\"991\"\u003ePermanent Colour – Long-lasting and fade-resistant\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"992\" data-end=\"1058\"\u003e\n\u003cp data-start=\"994\" data-end=\"1058\"\u003e100% Grey Coverage – Targets stubborn greys effectively\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1059\" data-end=\"1135\"\u003e\n\u003cp data-start=\"1061\" data-end=\"1135\"\u003eFormulated for Afro \u0026amp; Textured Hair – Won’t dry or damage strands\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1136\" data-end=\"1198\"\u003e\n\u003cp data-start=\"1138\" data-end=\"1198\"\u003eCream-Based Formula – Smooth, drip-free application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1199\" data-end=\"1276\"\u003e\n\u003cp data-start=\"1201\" data-end=\"1276\"\u003eAvailable in Multiple Shades – Natural black, brown, auburn \u0026amp; more\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1277\" data-end=\"1351\"\u003e\n\u003cp data-start=\"1279\" data-end=\"1351\"\u003eEasy At-Home Application – Salon-quality results without the cost\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1353\" data-end=\"1356\"\u003e\n\u003ch3 data-start=\"1358\" data-end=\"1386\"\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cp data-start=\"1387\" data-end=\"1728\"\u003eSta-Sof-Fro offers a powerful blend of colour and care. Whether you want to refresh your natural shade, try something bold, or cover greys, this dye delivers vibrant results without compromising the health of your hair. It's especially great for coarse or chemically treated hair that needs extra protection during colouring.\u003c\/p\u003e\n\u003chr data-start=\"1730\" data-end=\"1733\"\u003e\n\u003ch3 data-start=\"1735\" data-end=\"1755\"\u003eHow to Use\u003c\/h3\u003e\n\u003col data-start=\"1756\" data-end=\"1985\"\u003e\n\u003cli data-start=\"1756\" data-end=\"1809\"\u003e\n\u003cp data-start=\"1759\" data-end=\"1809\"\u003ePerform a patch test 48 hours before application\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1810\" data-end=\"1859\"\u003e\n\u003cp data-start=\"1813\" data-end=\"1859\"\u003eMix colour cream and developer as instructed\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1860\" data-end=\"1899\"\u003e\n\u003cp data-start=\"1863\" data-end=\"1899\"\u003eApply evenly to dry, unwashed hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1900\" data-end=\"1935\"\u003e\n\u003cp data-start=\"1903\" data-end=\"1935\"\u003eLeave for the recommended time\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1936\" data-end=\"1985\"\u003e\n\u003cp data-start=\"1939\" data-end=\"1985\"\u003eRinse thoroughly and follow with conditioner\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cblockquote data-start=\"1987\" data-end=\"2067\"\u003e\n\u003cp data-start=\"1989\" data-end=\"2067\"\u003e💡 For best results, follow the full instructions in the box. Gloves included.\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003chr data-start=\"2069\" data-end=\"2072\"\u003e\n\u003ch3 data-start=\"2074\" data-end=\"2086\"\u003eFAQs\u003c\/h3\u003e\n\u003cp data-start=\"2088\" data-end=\"2211\"\u003eQ: Is it safe for relaxed or permed hair?\u003cbr data-start=\"2133\" data-end=\"2136\"\u003e Yes – it's specially formulated for chemically treated and textured hair.\u003c\/p\u003e\n\u003cp data-start=\"2213\" data-end=\"2314\"\u003eQ: Will it cover grey hair completely?\u003cbr data-start=\"2255\" data-end=\"2258\"\u003e Absolutely – designed to offer 100% grey coverage.\u003c\/p\u003e\n\u003cp data-start=\"2316\" data-end=\"2446\"\u003eQ: Does it contain ammonia?\u003cbr data-start=\"2347\" data-end=\"2350\"\u003e Some variants may contain ammonia for long-lasting colour — always check the ingredient list.\u003c\/p\u003e\n\u003cp data-start=\"2448\" data-end=\"2563\"\u003eQ: Can I use it on natural hair?\u003cbr data-start=\"2484\" data-end=\"2487\"\u003e Yes – it works beautifully on natural, relaxed, or transitioning hair.\u003c\/p\u003e\n\u003chr data-start=\"2565\" data-end=\"2568\"\u003e","brand":"URBAN BEAUTE","offers":[{"title":"Jet Black","offer_id":56605323460982,"sku":"SKU: 529670184392  Jet Black","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"Natural Black","offer_id":56605323526518,"sku":"SKU: 529670184392  Natural Black","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/7224\/4283\/files\/shopping_5374a328-8452-4287-bc23-6cc7b5383cac.webp?v=1762440169","url":"https:\/\/www.urbanbeaute.co.uk\/products\/sta-sof-fro-permanent-hair-colour-1","provider":"URBAN BEAUTE","version":"1.0","type":"link"}