{"product_id":"curly-chic-your-defining-lotion-12oz","title":"Curly Chic Your Defining Lotion 12oz","description":"\u003cp data-start=\"205\" data-end=\"590\"\u003eCurly Chic Your Defining Lotion is the ultimate curl enhancer for naturally curly, coiled, or wavy hair. This 12oz moisture-rich formula helps define and elongate curls while eliminating frizz, boosting shine, and maintaining hold without crunch or flakes. Whether you're doing a wash-and-go, twist-out, or braid-out, this lotion brings out your best curl pattern effortlessly.\u003c\/p\u003e\n\u003chr data-start=\"592\" data-end=\"595\"\u003e\n\u003ch3 data-start=\"597\" data-end=\"619\"\u003eKey Features\u003c\/h3\u003e\n\u003cul data-start=\"620\" data-end=\"963\"\u003e\n\u003cli data-start=\"620\" data-end=\"690\"\u003e\n\u003cp data-start=\"622\" data-end=\"690\"\u003eDefines Natural Curls \u0026amp; Coils – Encourages shape and bounce\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"691\" data-end=\"751\"\u003e\n\u003cp data-start=\"693\" data-end=\"751\"\u003eHydrating Formula – Prevents dryness and breakage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"752\" data-end=\"827\"\u003e\n\u003cp data-start=\"754\" data-end=\"827\"\u003eFrizz Control \u0026amp; Shine – Smooths the cuticle for a polished look\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"828\" data-end=\"897\"\u003e\n\u003cp data-start=\"830\" data-end=\"897\"\u003eNon-Flaking, Crunch-Free Hold – Flexible, touchable curls\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"898\" data-end=\"963\"\u003e\n\u003cp data-start=\"900\" data-end=\"963\"\u003eIdeal for All Curl Types – From 3A to 4C textures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"965\" data-end=\"968\"\u003e\n\u003ch3 data-start=\"970\" data-end=\"998\"\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cp data-start=\"999\" data-end=\"1313\"\u003eThis lotion gives your curls structure and softness all day long. It’s lightweight yet packed with curl-loving moisture that helps combat humidity, reduce shrinkage, and lock in lasting definition. Plus, it’s free from parabens, sulfates, and harsh chemicals — making it safe for kids and sensitive scalps too.\u003c\/p\u003e\n\u003chr data-start=\"1315\" data-end=\"1318\"\u003e\n\u003ch3 data-start=\"1320\" data-end=\"1340\"\u003eHow to Use\u003c\/h3\u003e\n\u003col data-start=\"1341\" data-end=\"1517\"\u003e\n\u003cli data-start=\"1341\" data-end=\"1373\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1373\"\u003eStart with clean, damp hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1374\" data-end=\"1421\"\u003e\n\u003cp data-start=\"1377\" data-end=\"1421\"\u003eApply a generous amount section by section\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1422\" data-end=\"1476\"\u003e\n\u003cp data-start=\"1425\" data-end=\"1476\"\u003eComb through or finger-style to distribute evenly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1477\" data-end=\"1517\"\u003e\n\u003cp data-start=\"1480\" data-end=\"1517\"\u003eAir dry or diffuse for best results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"1519\" data-end=\"1611\"\u003ePro Tip: Use with a curl refresher spray the next day to reactivate and revive curls.\u003c\/p\u003e\n\u003chr data-start=\"1613\" data-end=\"1616\"\u003e\n\u003ch3 data-start=\"1618\" data-end=\"1630\"\u003eFAQs\u003c\/h3\u003e\n\u003cp data-start=\"1632\" data-end=\"1753\"\u003eQ: Can I use this for twist-outs and braid-outs?\u003cbr data-start=\"1684\" data-end=\"1687\"\u003e Absolutely – it helps define and maintain styles with soft hold.\u003c\/p\u003e\n\u003cp data-start=\"1755\" data-end=\"1854\"\u003eQ: Will it weigh my curls down?\u003cbr data-start=\"1790\" data-end=\"1793\"\u003e No – the lightweight formula enhances volume and movement.\u003c\/p\u003e\n\u003cp data-start=\"1856\" data-end=\"1963\"\u003eQ: Is it safe for colour-treated hair?\u003cbr data-start=\"1898\" data-end=\"1901\"\u003e Yes – gentle and non-stripping, perfect for all hair types.\u003c\/p\u003e","brand":"URBAN BEAUTE","offers":[{"title":"Default Title","offer_id":56774263112054,"sku":"SKU:857361004679","price":5.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/7224\/4283\/files\/shopping_c4719863-b726-4ada-a61f-28c9bbae3ee3.webp?v=1764690842","url":"https:\/\/www.urbanbeaute.co.uk\/products\/curly-chic-your-defining-lotion-12oz","provider":"URBAN BEAUTE","version":"1.0","type":"link"}